Canada's Small Agency of the Year 2020 & 2021

Save for Real

Shoppers are feeling the pinch of rising prices in all realms of daily life. But at Real Canadian Superstore, with a range of products as diverse as Canada itself, there are more ways to save than anywhere else.

In Superflyer, a giant grocery store flyer is brought to life, each square depicting a different way Superstore helps Canadians save for real. From Ad Match, to Club Size, to Always set prices, free items with purchase, and PC Optimum point redemption, the campaign shows how Superstore offers real life savings for life’s realest moments.